Solutions · Brands

Above-property visibility for VPs who run on numbers, not anecdotes.

Brands choose Visiting Media for the same reason properties do — except at portfolio scale. Centralized asset governance, comparable analytics across every property, and the immersive content layer that defends brand standards without slowing the sale.

VP of Sales / Regional VP

Outshining the comp set across the whole portfolio, growing corporate and group business, defending RevPAR index against OTAs.

Above-property pillar

What they fight

Inconsistent branding from property to property — the flagship looks one way, the secondary properties look like a different company
Sales-team turnover that resets the asset library every nine months
OTA dependency that eats margin even on properties hitting their numbers

How Visiting Media helps

Centralized brand assets. Every property sells from the same library, governed at the brand level — consistency is the default, not a battle.
New-hire ramp. Onboarding time on the property collection drops from weeks to days. New reps sell from day one.
Direct-booking acceleration. Embedded TrueTour™ in branded booking flows lifts conversion 15% — that lift compounds across the portfolio.

VP of Revenue Management

RevPAR optimization, channel mix, direct bookings, forecast accuracy across the whole portfolio.

Revenue analytics

What they fight

Underperforming DORMs without portfolio-level visibility into why
Forecast swings driven by inconsistent content quality across properties
Channel-distribution decisions made without intent data

How Visiting Media helps

Portfolio analytics with intent signal. See which properties planners are engaging with deeply versus glancing at. That gap predicts pipeline before the CRM does.
Channel-aware embeds. TrueTour™ links inside OTA listings, brand sites, and direct-booking flows — measured at every touchpoint.
Direct-booking links inside tours. Convert the moment the planner is most engaged, not three clicks later when they have lost the thread.

VP of Marketing

Brand awareness, SEO, direct bookings, content consistency across the portfolio, M&E (meetings & events) ROI.

For marketing teams

What they fight

On-property teams resisting branded materials they did not help create
Stale content that drifts away from the actual property after every renovation
High cost to produce immersive content and prove ROI on it

How Visiting Media helps

Centralized asset access with usage analytics. See which properties actually use the brand-produced content — and which are quietly going off-brand.
Smart collections. Audience-aware asset bundles (wedding planner / corporate group / leisure) so the right tour reaches the right buyer.
Campaign landing pages with engagement metrics. Connect immersive-content spend to direct-booking conversion property-by-property.

Deeper proof + case stories

Our Solution

With a partner in Visiting Media, brands take advantage of over a decade of expertise working with hard and soft brands, independent and franchised stakeholders, to understand the best practices and guiding principles which will drive real customer engagement from innovative technology.

Visiting Media’s Immersive Selling Strategy allows for brands to make more confident investments into immersion, using user-tested and data-driven best practices to guide the deployment of a strategy which complements each brand’s unique attributes and value pillars. We’ve seen what works across chain scales and consult with brands regularly who want to get ahead of their competition and deploy systems which are proven.

Brand consistency, accessibility, compliance and ease of deployment are resolved with the Visiting Media Platform’s Enterprise solutions. Brand managed and franchised hotels are properly supported, with collaboration between ownership and management stakeholders to ensure adoption across channels is frictionless.

“Once we saw the power [Visiting Media’s platform] had to help our sales people and increase incremental revenue with our first properties, it was a no-brainer to roll out the platform with our entire portfolio. It integrates stunning 360° and 3D visuals, created by Visiting Media, with our most important sales and marketing materials, housing everything in one sales tool. We’re able to showcase the unique character of each of our properties and improve how we capture business globally. We’re projecting significant return on our investment with current properties and new developments.”

LARKIN MACDONALD | VICE PRESIDENT, CRM & ANALYTICS | GRADUATE HOTELS

Customer Success Journey

Our Customer Success Managers are your partners in the property launch process. From kickoff to planning to content capture and team training, the entire journey is handled by experts with attention to detail. Lean on their immersive selling expertise and you can be confident each of the properties in your portfolio will be launched based on corporate expectations and goals.

Kickoff Call & Platform Delivery+

Your kickoff call maps out your project plan, begins your <a href="/photoshoot-scheduling-and-preparation-resources/">scheduling process</a> and sets coordinated goals to meet your KPI requirements. While your content is being captured, you can immediately start using your platform to begin sharing and integrating your current sales tools.

Digital Asset Production+

With our content creators in 5 continents, we schedule and coordinate to get your 360°s, 3D, CGI and traditional content produced smoothly. Our experts will work to thoroughly prepare for a seamless and beautiful shoot.

Ongoing Training & Support+

You receive extensive training for all team members across your property. With live trainings and asynchronous learning resources, you can receive best practices and continued learning with every new feature and platform innovation.

Immersive Channel Distribution+

Studies show a 17x increase in ROI when customers view immersive visuals early in their buying cycle. We distribute digital assets across major RFP/RFI platforms, OTAs, booking engines, in PDFs, on websites, in presentation platforms, and anywhere you can share a link in order to maximize your marketing impact.

Use Your Platform When Selling+

We teach your teams how to create custom virtual site experiences for every client, enable teams to leverage templates, conduct site inspections in person and at a distance, update clients’ proposals at any time, and view actionable analytics and engagement data.